Games Centre – The Virgin Years

Games Centre WD55 July 1984

Here’s Part 2 of our Games Centre advert archive from the pages of RPG magazine White Dwarf. This advert appeared in WD issue 55 from July 1984 and signaled the absorption of the store into the Virgin Megastore that it must have been right next to, or have actually been part of. An interesting thing is that I actually have memories of visiting this place on Oxford Street, when  first started looking for these adverts I didn’t realise it was the place I visited, I thought that was actually the Virgin store, but now that I know they’re one and the same it’s great to know I dropped in a couple of times all the way back in the 1980s.

Games Centre WD56 August 1984

Games Centre WD57 Sep 1984

Games Centre WD65 May 1985

Looking for a job? Why not apply at the Virgin Games Centre now!

Games Centre WD69 Sep 1985

This generic advert appeared many times in White Dwarf over the years. But it also quietly highlighted another key phase in the Gams Centre history, a move of the shop further up the street to 100 Oxford Street, not sure of the exact date it happened but this advert appeared in December 1985.

Virgin Games WD74 December 1985

This advert from WD issue 78 from April 1986 was the first of the more corporate generic looking adverts that just don’t appeal to me in the same way as the previous styles.

Games Centre WD78 April 1986

Here’s a final two interesting adverts in the form a yearly letter from National Games Centre Manager Bob Malin letting their customers know the sate of the stores and what to look forward to in the future.

White Dwarf 77 May 1986

Games Centre WD77 May 1986

White Dwarf 88 April 1987

Games Centre WD88 April 1987

So that wraps up our look at Games Centre in London, I’m not sure of the date the store closed or really any more info about it, we didn’t even get to see any pictures of the place, but it did bring back my memories of actually visiting the place at least once, so that’s great to know I stepped foot in there. If anyone reading these posts has any more info about any of the Games Centres stores, used to work there, has any pictures, stories, store bags or anything else interesting them please do let us know!

This isn’t the end of our London games stores features, there’s loads more to come as look at all the other stores we found in the pages of White Dwarf. See you soon!

Games Centre – London’s RPG Home For Many Years

Greetings, this is the first post in far too long, a few things have stopped me working on this blog, mostly that my job got super busy over the last year and also that I spend so much time working on the research and editing on DukeFest that I just didn’t feel like posting on here. But I also hate it when sites stop and go out of date, so it’s bugged me the entire time knowing that this blog was just sitting here getting older and older.

What spurred me to log back in and start up again then? Well a chance link that Evrim sent me about a long forgotten games shop on Hanway Street sparked my interested, firstly I’d never heard about the place and secondly Hanway Street is home to our beloved Bradley’s Spanish Bar, so knowing that there was at one time a dedicated role playing game store right there made me super interested.

Games Centre was the name of the store mentioned, which set me off on a google search for more information. Said search really didn’t reveal much info at all beyond a few brief mentions in forum posts here and there along with one tiny little magazine advert for the store which was so small that I couldn’t even read the text. So I had to take a more inventive way of finding out about this mysterious store, so where did I look? Yes of course, that bastion of role playing games from the 1970s onward: back issues of WHITE DWARF magazine! And guess what, we hit the jackpot in terms of GAMES CENTRE adverts. The first full advert appears in White Dwarf issue 6 April / May 1978 edition and you can see it below:Games Centre WD6 April May 1978

So Games Centre was based at 16 Hanway Street, London, W1A 2LS, which as of right now just happens to be the Kroean restaurant Han Kang. Odd to think that we’ve sat in there many times eating and didn’t know that several decades ago it used to be packed with RPG games and more. Next advert appears in White Dwarf 8 August / September 1978.

Games Centre WD8 Aug Sep 1978

There’s no clear opening date for Games Centre, it’s mentioned in certain game adverts in the first issue of White Dwarf, which means it must have existed as far back as Summer of 1977. The adverts run up until White Dwarf 89 July 1987, when the magazine itself takes a turn away from RPG and starts to concentrate only on Warhammer, drastically cutting back on the amount of adverts featured in it’s pages, how long the store lasted we don’t know, but we do have lots of fun vintage adverts to look back upon. Here we go with the first batch:

Games Centre WD9 Oct Nov 1978

Games Centre WD11 Feb March 1979

This next advert from White Dwarf 22 December / January 1980 / 1981 show the Games Centre expansion with the opening of a second dedicated gaming store on Denmark Street, which would have made it on the same road as Forbidden Planet.

Games Centre WD22 Dec Jan 1980 1981

Then, in what must have been a big move for them, Games Centre moves onto Oxford Street itself as mentioned in this advert from White Dwarf 23 February / March 1981, which would have put it right next to the Virgin Megastore at that time.

Games Centre WD23 Feb March 1981

Games Centre WD32 Aug 1982Games Centre WD44 August 1983Games Centre WD48 Dec 1983

So as you know we don’t do anything by half measures I actually went through the first 100 issues of White Dwarf editing out all the interested London games stores adverts and anything else of interest, look for lots of posts coming up, with the next one being: Games Centre The Virgin years!